How to Score the Best Deals During July’s Biggest Sales

July is more than just sunshine and fireworks—it’s also one of the best months of the year for snagging serious savings. Between Independence Day blowouts and Christmas in July promotions, retailers roll out deep discounts on everything from electronics to home goods. If you’re looking to stretch your dollars, here’s how to make the most of July’s biggest sales events.
Shop Independence Day Sales Early
Retailers often start their Fourth of July sales in late June, so don’t wait until the last minute. Look for markdowns on:
- Outdoor furniture and grills
- Summer apparel and swimwear
- Appliances and mattresses
Sign up for store newsletters or download their apps to get early access to deals and exclusive coupons. Many stores also offer price matching, so do a quick comparison before you buy.
Take Advantage of Christmas in July
“Christmas in July” may sound like a gimmick, but it’s a real opportunity to save—especially on items you’ll need later in the year. Expect deals on:
- Toys and games (great for early holiday shopping)
- Electronics and gadgets
- Home décor and kitchenware

Amazon, Walmart, and Target often run mid-summer sales that rival Black Friday, so keep an eye out for flash deals and limited-time offers.
Use Cashback and Rewards Apps
Before you check out, activate cashback offers through apps like Rakuten, Ibotta, or Honey. These tools can help you earn money back on purchases you were already planning to make. Pair them with a rewards credit card to double up on savings—just be sure to pay off your balance in full.
Set a Budget and Stick to It
It’s easy to get caught up in the excitement of a good deal, but impulse buys can add up fast. Set a spending limit before you shop and use a budgeting app like Mint or YNAB to track your purchases. Ask yourself: Do I need this now, or am I just buying it because it’s on sale?

Plan Ahead for Big Purchases
If you know you’ll need a new laptop, appliance, or furniture item soon, July is a great time to buy. Do your research, compare prices, and wait for the right moment to strike.
Shop Smart and Save All Month Long
With a little planning and smart shopping, July’s sales can help you save big—without the holiday season stress. Happy deal hunting!